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Item #:
49095326
Strategic Communication Research Methods, Paperback
Item #:
49095326
SAR 453
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What Stands Out
Comprehensive Methodologies
Covers various research methods strategically tailored for communication studies, ensuring students and professionals can effectively analyze and implement communication strategies across diverse settings.
Scholarly Insights
Integrates contemporary research with practical examples, offering readers critical insights into the rapidly evolving field of strategic communication, fostering both academic and real-world applications.
User-Friendly Format
Designed in an accessible paperback format, this book is ideal for students and practitioners alike, promoting ease of use and portability for on-the-go learning and reference.
Product Details
| Book format | Paperback |
| Fiction/nonfiction | Non-Fiction |
| Genre | General Interest |
| Publication date | April, 2020 |
| Pages | 316 |
| Subgenre | Non-Classifiable |
| Series title | No Series |
| Edition | 1 |
| Publisher | Cognella Academic Publishing |
| Original languages | English |
| Language | English |
| Educational level | College |
| Is collectible | N |
| Retail packaging | Single Piece |
| Assembled product height | 10 in (25.4 cm) |
| Assembled product weight | 1.22 lb (550 grams) |
| Bisac subject heading | Non-Classifiable |
Who Should Buy?
-
Communication Students
Ideal for undergraduate and graduate students seeking foundational knowledge in communication research methods and strategies.
-
Marketing Professionals
Useful for marketers who need to understand and apply research methods for effective strategic communication campaigns.
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Academics and Researchers
Beneficial for researchers focusing on communication studies, offering insights into robust research methodologies and frameworks.
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Casual Readers
Not suitable for those looking for light reading or general interest materials outside academic or professional contexts.
-
Beginners in Research
May overwhelm complete beginners with its in-depth analysis and specialized terminology without prerequisite knowledge.
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Non-Communication Fields
Less relevant for individuals in unrelated disciplines who do not require strategic communication research methods.
Product Description
Strategic Communication Research Methods, Paperback
About This Item
Introducing the Strategic Communication Research Methods Paperback! Are you looking to enhance your communication research skills? Look no further! Our Strategic Communication Research Methods Paperback is the perfect resource for individuals seeking to delve into the world of strategic communication analysis, measurement, and planning. This comprehensive book provides a wide range of communication research strategies, techniques, and approaches that are vital for anyone studying or working in the field of strategic communication. It covers key topics such as data analysis, research design, ethics, and evaluation, offering a well-rounded perspective on conducting effective communication research. Whether you are a student or a professional, this book equips you with the necessary tools and frameworks to investigate communication phenomena and make informed decisions. With a focus on both quantitative and qualitative research methods, it caters to a variety of research interests and preferences. Incorporating real-world case studies and sampling methods, this book ensures that you gain practical knowledge and insights.
It aims to bridge the gap between theory and practice, making it a valuable resource for both academic study and professional development. Don't miss out on this invaluable research companion. Order your copy of the Strategic Communication Research Methods Paperback today and take your communication research skills to the next level!.
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